Mark Etherington Freelance Designer and Art Director - TaylorMade Adidas - Players Club

Players Club – TaylorMade Adidas

A new online golfing community positioned for the new breed of modern golfer who is tech savvy, non-traditional and forward thinking.

Commissioned by UK based agency Southpaw, I was tasked with delivering the project from start to finish. As the sole designer/art director working on the brief, it was down to me to create the complete branding design and strategy, all the way through to designing the entire digital platform and overseeing the final build.

© Mark Etherington